Build an Impressive Web Developer Portfolio on a Budget

by Ryan Richards

If you're a web developer, having an impressive portfolio is essential to landing new clients and projects. But if you're just starting out, the thought of putting together a portfolio can be daunting – especially if you're on a tight budget.

In this blog post, we'll show you how to build an impressive web developer portfolio on a budget. We'll cover everything from defining your purpose and creating content, to designing and building your portfolio website, to promoting your work online. By the end, you'll have everything you need to showcase your skills and start attracting new clients.

Defining Your Purpose.

Why do you need a portfolio

As a web developer, it is important to have a portfolio that showcases your skills and work in order to attract potential clients and employers. A portfolio can help you stand out from the competition, show off your best work, and make it easier for people to find and contact you.

What kind of portfolio do you need

The kind of portfolio you need will depend on your goals and audience. If you are looking for freelance work, you will need a different portfolio than if you are trying to get a job at a company. Similarly, if you are targeting small businesses or individuals, you will need a different portfolio than if you are targeting large corporations or organizations.

Who is your audience

Your audience is anyone who might be interested in hiring you or working with you - this could be individual clients, small businesses, large corporations, or even other web developers. It is important to tailor your portfolio to your target audience so that they can see immediately whether or not you would be a good fit for their needs.

Creating Content for Your Portfolio.

What projects should you include

When deciding what projects to include in your portfolio, consider both the quality and quantity of your work. It is generally best to showcase a mix of personal and professional projects, as this will give potential employers a well-rounded idea of your skills and experience. Try to include a variety of project types, such as web development, graphic design, or writing, to demonstrate your versatility. If you have limited experience, you can also include school assignments or side projects. The important thing is to choose projects that you are proud of and that show off your best skills.

How should you present your work

Once you have decided which projects to include in your portfolio, it is time to start thinking about how to present them in the best light possible. When creating descriptions for each project, be sure to highlight any challenges you faced and how you overcame them. This will show potential employers that you are able to think creatively and solve problems effectively. You should also include screenshots or links to live demos whenever possible, so that viewers can see your work in action. If a project is particularly large or complex, consider creating an accompanying video walkthrough or case study detailing the process behind it.

What should you write about

In addition to showcasing your work, another important component of a successful portfolio is writing informative and engaging blog posts. These can be used to discuss the processes behind your projects, share industry news and tips, or simply give potential employers a better sense of who you are as a person. If you don’t have much experience writing blog posts, consider guest blogging for other websites or starting a personal blog where you can practice your writing skills. Whatever route you decide to take, make sure that the content you create is high-quality and well-written—after all, your potential employer will likely be reading it!

Designing and Building Your Portfolio Website.

How to choose a platform

There are many different website platforms to choose from when creating your portfolio website. Some of the most popular options include WordPress, Wix, Weebly, and Squarespace. Each platform has its own pros and cons, so it's important to do your research to find the one that best suits your needs.

WordPress is a popular option for portfolio websites because it is highly customizable and easy to use. However, it does require some technical knowledge to set up and maintain.

Wix is another popular option that is drag-and-drop friendly and doesn't require any coding knowledge. However, it can be more difficult to change the design of your website once it's been created.

Weebly is similar to Wix in that it is also drag-and-drop friendly and doesn't require coding knowledge. However, Weebly sites can sometimes look less professional than those built on other platforms.

Squarespace is a great option for portfolio websites because it offers beautiful templates and easy-to-use features. However, it can be more expensive than other platforms due to its monthly subscription fee.

How to find a domain name and hosting

Once you've chosen a platform for your website, you'll need to find a domain name and hosting plan. Your domain name should be reflective of your personal brand or the type of work you do. For example, if you're a freelance web designer, you may want to use your name as your domain (www.[your name].com).

When choosing a hosting plan, there are several factors you'll need to consider such as price, storage space, bandwidth, customer support, etc. It's important to find a balance between cost and quality when choosing a hosting plan for your portfolio website.

How to design your website

The design of your portfolio website should reflect your personal brand or style. If you're not sure where to start, there are plenty of resources available online (such as Google Fonts or Canva) that can help you create a professional looking site without breaking the bank.

When designing your website, it's important to keep the user experience in mind. Make sure your site is easy to navigate and that all of your content is easily accessible.

How to build your website

Once you've designed your website, it's time to start building! If you're using a platform like WordPress or Squarespace, this process will be relatively simple. However, if you're coding your site from scratch, it may take some time to get everything up and running.

Building a portfolio website doesn't have to be complicated or time-consuming. With a little planning and effort, you can create a site that showcases your work and helps you land your dream job.

Promoting Your Portfolio Website.

Search Engine Optimization

If you want your portfolio website to be easily found by potential employers and clients, then you need to make sure it is optimized for search engines. That means including relevant keywords in your website content, titles, and descriptions. You can also use Google AdWords or other paid advertising to get your website to the top of the search results.

Social Media

Social media is a great way to promote your portfolio website and reach a wider audience. Create accounts on popular platforms like Twitter, Facebook, and LinkedIn, and share your work regularly. You can also join online communities related to web development and design, and participate in discussions to help build up your online presence.


Meeting people in person is still one of the best ways to promote your business or website. Attend industry events, meetups, and conferences related to web development and design, and make sure you have business cards or flyers with your portfolio website URL on them. You never know who you might meet – so always be prepared!


If you want to be a successful web developer, it's important to have an impressive portfolio. But don't worry - it's possible to create a great portfolio on a budget.

Start by defining your purpose. Why do you need a portfolio, and what kind of portfolio do you need? Who is your audience? Once you know the answers to these questions, you can start creating content for your portfolio.

Next, it's time to design and build your website. Choose a platform that suits your needs, find a domain name and hosting, and start designing your site. If you're not sure how to build a website, there are plenty of resources online that can help you out.

Finally, promote your website so that potential clients can find you. Use SEO techniques to make sure your site comes up in search results, and take advantage of social media and networking opportunities. By following these tips, you can create an impressive web developer portfolio on a budget.

by Ryan Richards